Archive | September, 2009

California & Vermont Restaurants: Are You Compliant?

Tweet If you’re in the food service industry in either California or Vermont, then this blog post is for you. New legislation in these two states changes the kind of faucets and pipe fittings that can be installed in restaurants and commercial kitchens starting early next year.  California Assembly Bill 1953 and Vermont Senate Bill [...]

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Menu Trends: Ruby Red Hibiscus Flavors

Tweet Hibiscus, the beautiful tropical flower, is now making its way into cocktails, teas, and desserts in some of the trendiest urban restaurants.  The taste is described as both fruity and floral, with a tartness not unlike lemon.  From the perspective of presentation, hibiscus flavored drinks and desserts turn an appealing ruby red color.  Some [...]

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Restaurant Management: No Training Budget? Spend Nothing But Time And Succeed

Tweet According to a new study by the Council of Hotel And Restaurant Trainers (CHART), 53% of the restaurants surveyed had cut back on their employee training budgets.  Only 19% increased their budget, with the rest remaining the same.  The study covered a wide variety of restaurants, from small independents to large national chains, with [...]

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Using Salad to Your Restaurant’s Advantage

Tweet Despite the bad news that fewer people are ordering salads all of the time, the fact remains that, on the whole, people still order salads regularly. In fact, the same poll of 500 diners revealed that 77 percent said they ordered a salad at least sometimes. An additional 16 percent said they rarely ordered [...]

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Healthy Menu? Don’t Tell Your Customers

Tweet Ask anyone sitting on their couch around dinnertime if they want a healthy pizza, and you’ll probably get a lukewarm response.  Not that people don’t want to eat healthier.  Study after study has shown that consumers, when asked when they aren’t actively ordering food at a restaurant, want healthy menu options.  But as I [...]

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The Casa Bonita Secret To Being A Successful Restaurant

Tweet Want to know what makes a restaurant succeed where others fail?  Is it because your food is the best around?  Do you offer customers an incredible value for their buck they just can’t get anywhere else?  Or is your staff so professional, so incredibly well trained, that customers just can’t get enough of your [...]

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Extreme Mixology: Inhaling Vaportinis

Tweet Mixology is a hot trend in food service.  More and more bars and restaurants are investing in exotic flavors and unique blends to make cocktails that draw customers in and tantalize their taste buds.  There are even professional “mixologists” who dedicate their time to the art developing the next trendy cocktail. The Red Kiva [...]

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For All The Hype, Are Restaurants Really Using Social Media?

Tweet For all the buzz around using social media like Twitter and Facebook as marketing tools for restaurants, a recent study by Chalkboard.com indicates the majority of restaurants aren’t catching on.  Establishments in three major urban centers, New York, San Francisco, and Portland, OR were surveyed about their internet and social media marketing strategies. The [...]

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Restaurant Promotion Gone Afoul: The Most Expensive Free I’ve Ever Seen…

Tweet Ok, so this hit my desk in the early AM on 9/9/09… “Restaurant.com Stretches the Dollar with 90% off Gift Certificates” A limited time promotion they are running using the date of 9/9/09 as an excuse. I don’t care what day it is on the calendar this is a terrible promotion. Well, let me [...]

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Restaurant Marketing Goes Hyperlocal

Tweet There’s a new movement afoot in the urban centers of this country.  It started sometime last year and is still in its infancy, but given enough time, it could become the next MySpace, Facebook, or Twitter of the social media revolution. It’s called “hyperlocal” social media.  One of the pioneers of the movement, Everyblock, [...]

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