Archive | July, 2010

Cooking In Public: Restaurants Bring Food Prep To The Customer

Tweet Kitchen culture has captured the American public’s attention in recent years with the explosion of celebrity chefs, various reality shows featuring said chefs, and dedicated cable channels like the Food Network.  All of this media attention has made consumers much more knowledgeable and very curious about the inner workings of a restaurant’s kitchen. More [...]

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Managing Social Media Marketing For Restaurants

Tweet 2010 is the year of social media, and the food service industry has really started to embrace the world of social in a big way.  As I’ve mentioned on The Back Burner before, the biggest expense marketing with social media is your time.  That’s good news for tight marketing budgets but bad news for [...]

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Move Over Beer: Craft Cocktails The Latest Trend

Tweet For generations Americans have had a fairly straightforward approach to cocktails – gin and tonic, highball, rum and coke – without ever giving a second thought to the possibilities a true bartender genius is capable of when given the space.  Back in the 1800s and early 1900s, specialty cocktails were commonplace, featuring interesting flavor [...]

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