About Susie Ross

Author Archive | Susie Ross

Listen To What Customers Aren’t Saying

Tweet Some of you put customer comment cards on your tables and ask that guests fill them out and let you know how you’re doing.  I could put money on the fact that you receive more complaints on those cards than praise.  Unless someone was given absolutely outstanding service or the food was just phenomenally [...]

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Suggestive Selling Sells Itself!

Tweet What do you like about your favorite restaurant? I have a few personal favorites and the reasons are simple and I suspect they are the same as yours. I’m talking about casual dining, not the five-star, upscale dining experience. Most of us don’t go to those establishments on a regular basis; we go to [...]

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Should You Allow After-Shift Drinks in Your Restaurant?

Tweet Some restaurants allow an after-shift drink, after which the staff is allowed to hang around and become regular paying customers.  The issue has come up in my trainings and I have a definite opinion on it.  I prefer that employees do not sit at the bar and drink after their shift – at all.  [...]

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