Technology and Marketing

Here at Tundra we’re lucky enough to have an in-house web analyst, Emily Pearson, whose sole job is to dig into analytics data and report trends so that we can better run our business; and me being the search engine optimization (SEO) specialist here, I’ve worked with analytics data for …

QR Codes: Does Your Restaurant Need One? Regardless of what industry you’re in, participation in mobile advertising is becoming necessary to remain competitive with today’s smart phone technology. QR codes [quick response codes] are one way restaurant owners can quickly spread the word about their services, promotions and news. What …

In the fast paced world of write-what-you-will-when-you-want internet blogging, reviewing, and all around tom-foolery, you’re able to find varying opinions on just about anything. From bashing faulty restaurant equipment to condemning an establishment’s service, it would seem that opinion makers particularly enjoy targeting the restaurant world. Inhabiting an industry that’s …

Isn’t it ironic, after years of striving for flawless, lifelike images of the highest achievable resolution, people are still drawn back to vintage photographs with light-leaked softness? There is just something about the tones and hues of the snapshots that add character and personality to even the most ordinary day-to-day …

Followerwonk is like a pet gopher. This mega tool digs deep into your Twitter data and reveals everything you could ever care to know about your Twitter world. Use it to track your follower gains and losses, compare Twitter accounts, do global searches in Twitter bios, and analyze any account’s …

Oktoberfest is the world’s largest people’s fair where over 6 million people from around the world visit Munich, Germany for a 16-day festival to drink beer, eat “wursts” and join together in song. The celebration is most famous for its heavy liter steins of beer but there is more; dance …

Every restaurant takes good food presentation seriously – after all, no one wants to eat something that doesn’t look absolutely delicious.  You carefully place garnishes, make sure the entrée has the proper color, and serve everything on a stylish plate with matching silverware. So why aren’t you paying the same …

When you think of a restaurant you don’t normally think of modern technology. Usually these businesses are manually run and operated. Restaurant owners typically rely on outdated computers or old-fashioned books to manage their business. Times are changing. In this day and age of cutting-edge technology there are far more …

In these tough times, restaurants can use all the free marketing they can get. If a pricey restaurant marketing consultant is not in your budget, read on to discover ways to get your eatery in the customers’ minds, without spending a dime. 1. Talk to your customers.  Ask how they …

One restaurant that has been doing just fine during the economic downturn is McDonald’s.  Their combination of convenience and affordability has made the golden arches the restaurant of choice in tough times. As consumers become more and more health and value conscious, restaurants have an inherent advantage over fast food …