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How To Beat Groupon With Core Value Marketing

For years now restaurants have been instructed that marketing through social networks is the wave of the future.  A second dot.com boom has surfaced with companies promising closer ties to consumers for restaurant owners.  Social networking does provide a tremendous opportunity to restaurants that commit to successfully managing their online …

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Color Code Your Food Safety Program

Bacteria, contaminants, and pathogens are all the enemies of your restaurant’s kitchen.  It’s a battle you fight every day.  The first line of defense is controlling the growth of pathogens that could make your customers sick.  That is best accomplished through a robust HACCP program.  Unfortunately, as effective as HACCP …

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25 Marketing Ideas Restaurant Owners Overlook

Most restaurant owners get the basics of restaurant marketing down pretty well: they get a Facebook page, buy a couple local media ad spots, and get some big signs for the front of their location.  But there are a lot of marketing ideas that are simple to implement that can …

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The Poseidon: The New God of Digital Portion Scales

Edlund has long been known for their tough, durable kitchen equipment. The Edlund “Old Reliable” manual can opener has been a kitchen standard in thousands of restaurants for years.  And Edlund portion scales have long been favored for their toughness and accuracy. Luckily, Edlund hasn’t decided to sit back on …

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10 Tips For Commercial Water Conservation

Restaurants use a lot of water.  Between cooking, washing dishes, cleaning up, and serving guests, your water bill takes a good chunk out of your monthly budget on a consistent basis.  Commercial water conservation is also a big concern of a majority of your customers, especially if you operate in …

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Increasing Restaurant Profits

1. Reduce Food Costs With A Descending Dollar Report A Descending Dollar Report is a fancy way of saying “Find the 10 food items you spend the most money on every month.”  Once you know what those 10 items are, start looking for ways to cut your costs on each one. …

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Fixing Gas Ranges

The most used and abused piece of kitchen equipment is the range.  Luckily it’s probably also the easiest to repair.  There are five range components that need to be replaced the most frequently: Top Grate Burner Head Venturi (the pipe attached to the burner head; they usually come with a new …

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Table Turnover: The Tradeoff Between Experience And Business

Every server hates “campers” – those diners who stay firmly parked in your section for hours on end, taking up a table that could have been given to another party ready to order (and tip) all over again. For restaurant owners, table turnover can be a tricky balance.  On the …

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Food Service Equipment: Getting Properly Stocked

A restaurant kitchen is alive with the hum and bustle of life and movement, and while nothing beats a good staff, stocking the right food service equipment can infinitely improve the efficiency and quality of your restaurant. No matter what type of restaurant you own or operate, you’ll need a …

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The Importance of The Right Ice Machine

Maintaining any kind of restaurant requires ice, lots of ice, and the only way to meet your frosty needs is with the right commercial ice machine. If your restaurant is stuck with an excessively large ice machine, you may be spending extravagant costs to make ice you don’t need. This …

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Commercial Cooking Equipment

Whether you’re steaming, frying, charring, griddling or baking, eTundra.com is your number one source for quality commercial cooking equipment. While searching for new cooking equipment, it’s crucial to be energy efficient and financially conscientious, a surefire way to improve your restaurant and your finances. The true centerpiece of any kitchen …

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Fixing Commercial Oven Problems

Fixing commercial ovens is fairly simple to do. The most common complaints are: The pilot won’t stay lit. The oven won’t get up to temperature. The oven gets too hot. The oven does not cook evenly. Problem number one is probably the most common.  Fixing the thermocouple. When lighting the …

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Identifying Electric Cooking Equipment Elements

There are five types of elements in electric food service equipment: 1. Calrod (metal) type 2. Glass tube (quartz) type 3. Ceramic type 4. Wire type 5. Solid type These five elements are either submersible, dry, or both.  No matter what type of element you’re trying to replace, the most important piece of information you …

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